Wednesday, May 8, 2019
Body Shop Case analysis Study Example | Topics and Well Written Essays - 2000 words
Body crap analysis - Case Study exemplarShe has relentlessly fought for her principles and has ensured that Body Shop products are produced ethically. They not only endorse environs preservation barely the subjective ingredients within the products are obtained from people and places where employment opportunities strike been created for the benefit of people. South east Asia, Africa, Brazl, Mexico etc have been major suppliers of the raw products for Body shop.Anita Roddick has been focused on its action plans and decision making processes that have highlighted its snapper competency of promoting natural ingredients in cosmetics. Indeed, her vision and mission have been aligned to the organizational strategic goals and objectives. The sustainable craft practice, environment friendly products and effective embodied social responsibility has been its hallmark of success. Body Shop has in addition interpreted cudgels against animal testing in R&D. The company used strong corpo rate communication practices to abet awareness for environment through sustainable development and sustainable business practice. Indeed, it has give way one of its spot motivating elements for its customers who like to endorse its products and services.The natural ingredients are best things for rejuvenating body and soul. 2.The business essential follow sustainable business practiceThe company believes that raw materials for its huge outrank of beauty products must come from sustainable sources that promote social responsibility and sense of accountability towards society.... The sustainable business practice, environment friendly products and effective corporate social responsibility has been its hallmark of success. Body Shop has also taken cudgels against animal testing in R&D. The company used strong corporate communication practices to promote awareness for environment through sustainable development and sustainable business practice. Indeed, it has become one of its key motivating elements for its customers who like to endorse its products and services. 3. Strategic issues in bullets 1. The products must be made from natural ingredients The natural ingredients are best things for rejuvenating body and soul. The use of only natural ingredients is important issue within the strategic goals of the company. 2. The business must follow sustainable business practice The company believes that raw materials for its huge range of beauty products must come from sustainable sources that promote social responsibility and sense of accountability towards society. Thus, it encourages a supply chain from poor countries who are rich in natural resources. 3. Committed to the environment conservation The company strongly encourages practices and process that promote environment conservation. BodyShop had not only provided bicycles at reduced approach to its employees but it also uses processes like refilling and recycling of goods. 4. Social responsibility The comp any believes that businesses must plowshare their profits amongst civil society. Body Shop has significantly been proactive in contributing to the development of at a lower place privileged segment of society in the third world countries like India, Nepal, Somalia, Malaysia, Philippines Kenya, Brazil, Mexico etc. The company has also taken up social causes like AIDS awareness, education,
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