Michael Bay, auteurship Essay Example | Topics and Well Written Essays - 1000 words

Michael Bay, auteurship - Essay Exampley, there has been pass on about look atmaking authorship, with industry experts believing that it is the screenwriter who should be applauded for a finished film product that meets with taxation success and manages to satisfy the intended target audiences (Kipen, 2006). More contemporary perspectives suggest that it is the manager that should be applauded for a successful film that manages to outperform competitor films, bring high profitability and build audience satisfaction. many another(prenominal) directors, on many film projects, are given opportunities to express their own unique creative good deal when producing a film, hence having the ability to transcend the original script and create a work of whizz that is both personalised and aligned with individual director vision (Murray, 2014, p.1). In such a scenario, the director is considered a film auteur (the French word for author), in which the directors creative voice becomes the cloth by which a film is considered innovative, original and inventive.There are some who prescribe to the Schreiber Theory proposed by David M. Kipen of the U.S. National Endowment for the Arts which suggests that true authorship accolades should be granted to the actual screenwriter quite a than the director. Kipen (2006) argues that the notion of director as film auteur is distorted, with this professional stating that the script serves as the predictor of whether a film will be high quality. Hence, according to Kipen, a finished film product, when it achieves commendation and acclaim, should be attributed to the talents and expertness of the script writer.However, there appears to be substantial evidence that contemporary directors have the most influence on whether or not a finished film product will be successful and profitable. From a marketing perspective, such directors as Steven Spielberg and Tim Burton (as only two examples), have put their own unique thumbprint on man y of their films that are distinguished from other competing